Sorry Tape.

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A translucent packing tape, repeatedly printed with the word SORRY. Apply to anything that needs forgiving — a parcel, a fridge, a difficult conversation. Fifty millimetres wide, sixty‑six metres long, designed in Belgium. Shipping July 2026.

First edition · 30 numbered rolls

Specification.

Edition: First edition of thirty numbered rolls
Width: 50 mm
Length: 66 m
Material: Translucent PVC
Print: SORRY, repeated
Origin: Designed in Belgium
Shipping: July 2026

Each roll is numbered by hand. A signed certificate of authenticity is enclosed.

In use.

A broken fishbowl bound with Sorry Tape, beside a goldfish. — No. 01An aquarium.

A wooden chair with its back split in two, taped together with Sorry Tape. — No. 02A chair.

A shattered telephone wrapped in repeated layers of Sorry Tape. — No. 03A telephone.

A car bumper repaired with Sorry Tape. — No. 04A motor vehicle.

A photograph of a laughing couple, mended down the middle with a strip of Sorry Tape. — No. 05A mended marriage.